Customer Service

Good, old-fashioned customer care
Go back to basics to delight your customers

Handling complaints
Be honest to turn a bad situation around

Partnerships
Share the promotional costs and double your reach

Say that again?
Seven things never to say to your customers

Know your customers
How to identify good and bad clients, and focus your efforts

Profit from customer information
How customer relationship management could boost your earnings

The sales manager's problem
Centralise your client database with customer relationship management

Database marketing magic
How does your database compare to these real-life examples?

Timing your communication
How to pick the right moment to contact your customers

Customer loyalty
Reward your best customers

CRM for small businesses
Could a Customer Relationship Management system help your firm?

How to delight your customers
Personalise your marketing and improve the bottom line