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Marketing Basics

Exploding the myth
Small business marketing expert Ben Harris returns to first principles

Effective online marketing
Low-cost ways to boost your company's visibility

How to create a brand
What does your company stand for?

Researching your customers
Six strategies to help you get the information you need

Maintaining your marketing
Involve your customers as you review your plans

Have a pizza Alexa's mind
Apprentice star Alexa Tilley reveals what she learnt from the show

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